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“Trust is the New Competitive Advantage”

April 8, 2009 by Christian Faulconer  
Filed under Featured, Strategy

1 Comment

I just read this article at HarvardBusiness.org and loved it. This is my favorite quote:

Small is the new big. Sustainable is the new growth. Trust is the new competitive advantage.

Small businesses do have a great competitive advantage over big businesses right now because it is easier for a small company to know their customers, be responsive, and provide great customer service.

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  1. 5 Best Blogs for Franchisors | Grow From Here says:
    April 8, 2009 at 4:31 pm

    [...] Trust is the New Competitive Advantage [...]



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